A/B Testing · Dorris, with made-up data

This part is made for a computer

Dorris on a computer is laid out for a big screen, and on a phone it's too cramped to click around in. Open this page on a computer to see every tool. Or try the iPhone app here: it has the same made-up customers, but only a few of the tools.

Try the iPhone app Back to Look inside

A real Dorris, with a made-up store. The screens Tim's store uses every day. Every customer, order and number in it is invented.

Order-tracking pixel

One-time install per store — cross-checks order attribution against ad-blocker loss.

Pixel last seen 2m ago

Installed on acme-outdoors.myshopify.com Connected

Name	Type	Status	Goal	Split (A/B)	Duration	Visitors	P(win)
Homepage hero — lake at dusk acme-outdoors.myshopify.com	Template	Running	Click-through rate	50% / 50%	2d · running	1,180	—Collecting data
Cart page reassurance copy acme-outdoors.myshopify.com	Template	Draft	Conversion rate	50% / 50%	—	—	—
Free-shipping threshold banner acme-outdoors.myshopify.com	Theme	Running	Revenue per visitor	50% / 50%	17d · running	12,800	88% B winsLeaning
Tent collection sort — by capacity acme-outdoors.myshopify.com	URL	Paused	Conversion rate	70% / 30%	27d · running	7,930	61% B winsKeep running
Product page layout — gallery first acme-outdoors.myshopify.com	Template	Completed	Add-to-cart rate	50% / 50%	29d	18,401	99% B winsComplete
Sleeping pad bundle page acme-outdoors.myshopify.com	URL	Completed	Average order value	50% / 50%	29d	5,642	54% B winsNo winner
Holiday gift guide layout acme-outdoors.myshopify.com	URL	Archived	Conversion rate	50% / 50%	33d	10,244	96% B winsComplete

Name	Type	Status	Goal	Split (A/B)	Duration	Visitors	P(win)
Homepage hero — lake at dusk acme-outdoors.myshopify.com	Template	Running	Click-through rate	50% / 50%	2d · running	1,180	—Collecting data
Free-shipping threshold banner acme-outdoors.myshopify.com	Theme	Running	Revenue per visitor	50% / 50%	17d · running	12,800	88% B winsLeaning

Name	Type	Status	Goal	Split (A/B)	Duration	Visitors	P(win)
Tent collection sort — by capacity acme-outdoors.myshopify.com	URL	Paused	Conversion rate	70% / 30%	27d · running	7,930	61% B winsKeep running

Name	Type	Status	Goal	Split (A/B)	Duration	Visitors	P(win)
Product page layout — gallery first acme-outdoors.myshopify.com	Template	Completed	Add-to-cart rate	50% / 50%	29d	18,401	99% B winsComplete
Sleeping pad bundle page acme-outdoors.myshopify.com	URL	Completed	Average order value	50% / 50%	29d	5,642	54% B winsNo winner